The St. Vincent and the Grenadines Tourism Authority (SVGTA) has formally launched its Diamond Rewards Programme, a dynamic new initiative geared toward recognizing and rewarding journey advisors who passionately promote the vacation spot.
The announcement was made on June 5, 2025, throughout a Vacation spot Replace Luncheon hosted by Minister of Tourism, Honourable Carlos James, and arranged by the SVGTA in New York Metropolis as a part of the Caribbean Tourism Group’s Caribbean Week.
The Diamond Rewards Programme highlights SVGTA’s dedication to strengthening relationships inside the world journey commerce whereas showcasing the unmatched magnificence, authenticity, and attraction of St. Vincent and the Grenadines (SVG).
The launch comes at a time when SVG is having fun with unprecedented recognition and development as a must-visit Caribbean vacation spot. The Diamond Rewards Programme reinforces this momentum, following key developments equivalent to JetBlue’s direct service from New York to Argyle Worldwide Airport, Air Canada’s year-round service, and the debut of luxurious lodging like Sandals Saint Vincent and the Grenadines — all of which have considerably enhanced the vacation spot’s enchantment to vacationers from North America and Europe.
“Journey advisors are a necessary a part of our tourism success story,” says Minister James. “With the launch of the Diamond Rewards Programme, we’re deepening our engagement with key stakeholders as a part of our strategic give attention to enterprise growth inside the journey commerce and creating significant incentives for individuals who assist share the story of our islands. As we proceed to develop, this programme displays our appreciation for his or her ongoing dedication and partnership.”
Concerning the Diamond Rewards Programme
Open to licensed journey advisors within the U.S., Canada, and Europe, the Diamond Rewards Programme invitations members to finish SVGTA’s specialist coaching programs and start logging their bookings and flights. By the platform, advisors will acquire entry to a wide range of unique advantages, together with:
-
Unique Rewards: From luxurious journey experiences and branded merchandise to high-profile recognition.
-
The Diamond Awards: A flagship annual occasion honoring top-performing advisors with prestigious prizes and accolades in SVG.
-
Ongoing Training: Entry to in-depth coaching modules that spotlight the vacation spot’s distinctive and various choices.
Working from July 1, 2025, to Could 31, 2026, the inaugural programme is designed to empower advisors to encourage shoppers to discover the idyllic seashores, wealthy tradition, and thrilling eco-adventures that outline SVG.
“The Diamond Rewards Programme is greater than an incentive, it’s a image of our gratitude and a strategic funding in our most passionate advocates,” says SVGTA CEO Annette Mark. “We’ve created a programme that empowers advisors with the instruments, information and rewards they should confidently promote our vacation spot. That is just the start of a extra strong and collaborative future with the journey commerce.”
Journey advisors are inspired to affix this thrilling new programme and use their experience to place SVG because the premier vacation spot for vacationers searching for authenticity, class, and journey.
Register now at www.discoversvgpro.com to take part within the programme and comply with the marketing campaign on social media utilizing #DiamondRewardsSVG and #BookSVGNow to remain linked and impressed.