Some 43 radio stations hailing from essential markets throughout the US are in Jamaica for a Sandals Resorts radio distant, making waves and considerably elevating the island’s tourism profile amongst tens of millions of listeners.
This thrilling occasion, titled ‘Broadcast Paradise,’ is ready to unfold from January 13 to 21 on the gorgeous Sandals Dunn’s River Resort in Mammee Bay, St Ann. Throughout this era, key figures from Sandals, the Jamaica Vacationer Board (JTB), and different native stakeholders will likely be interviewed, discussing all issues tourism and seizing the chance to showcase Jamaica to its largest supply market, the USA.
“It’s actually nice that Jamaica will likely be internet hosting 43 radio stations out of the US, which is our predominant supply market. These dwell broadcasts, which will likely be in a few of our key areas of connectivity, like Miami, Denver, and Philadelphia, will amplify the island’s tourism choices to maintain us on the top-tier stage so far as locations go within the Caribbean,” senior strategist and senior adviser within the Ministry of Tourism, Delano Seiveright, stated.
Seiveright stated that the excessive stage of visibility that Jamaica will obtain isn’t solely “priceless” however comes at a time when the nation must proceed the momentum and the bar set in 2023 because it pertains to customer arrivals.
“A joint partnership between Sandals Resorts and the JTB, the occasion can even embrace dwell interviews with key tourism stakeholders, reminiscent of Dunn’s River Falls and Park, Scotchie’s Jerk, Miss T’s Restaurant, Worthy Park Estates, Pure Chocolate Jamaica, Chukka Caribbean Adventures, Devon Home, Kingston Inventive Artwalk, and Bob Marley Museum,” he stated.
Seiveright stated that with Jamaica’s shut proximity to the US, the nation will profit tremendously from the publicity and can now have the chance to cement its declare because the number-one vacation spot within the area.
“Having the media right here from the US is improbable for us and we’re going to proceed to seek out alternatives to convey them right here and to offer Jamaican corporations an opportunity to promote their model in that discussion board,” he continued.
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