Jamaica has been acknowledged with a prestigious Caribbean Media Award for the most effective social media marketing campaign by the Caribbean Tourism Group.
The vacation spot was singled out for United States (US) based mostly tv station BRAVO’s Lindsay Hubbard & Carl Radke’s Valentine’s Day, which reached 5.3 million folks and generated 47.1 million impressions.
The Jamaica Vacationer Board, by way of its US Public Relations company Lou Hammond Group, hosted the love birds again in February 2023 for an genuine Jamaican Valentine’s expertise. The couple loved a villa keep, romantic falls and native gastronomic delights as a part of their curated itinerary.
“We’re happy to be acknowledged for this big social media activation that we executed with US celebrities Lindsay and Carl. In internet hosting them we had been capable of leverage their platforms to amplify publicity for our lovely island. This narrative reinforces the truth that Jamaica is thought and cherished for its romantic choices,” stated Minister of Tourism, Hon Edmund Bartlett.
The award was introduced through the Caribbean Media Awards on the Continental Resort in New York yesterday. Jamaica got here out on prime amongst an inventory of 86 hopefuls. The awards fashioned a part of the Caribbean Tourism Group’s Caribbean Week being held between June 16-21.
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“Jamaica is the perfect vacation spot for thus many experiences and romance options strongly amongst them. Whether or not guests need to have their engagement, marriage ceremony, honeymoon or simply to reconnect, the island is able to welcome them,” stated Director of Tourism, Donovan White.
