ST JOHN’S, Antigua — West Indies Girls’s captain Hayley Matthews has taken on a groundbreaking new position as an official ambassador for the Caribbean Premier League (CPL), reinforcing her standing as one of many Caribbean’s most influential sporting figures.
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At simply 27, Matthews has already carved out a formidable profession on the worldwide stage. Now, in her new capability, she’s going to lend her voice, expertise, and management to 2 pivotal areas: boosting participation amongst girls and ladies and selling well being and wellness throughout the area.
Describing her as a “trailblazer on and off the pitch”, the CPL underscored Matthews’ symbolic significance to the league’s ongoing mission of inclusion and group engagement.
“Matthews embodies the spirit and vitality of the Caribbean,” the CPL said in an official launch. “Her appointment marks a big milestone within the CPL’s continued dedication to inclusivity and fan engagement.”
Elevating girls’s cricket and group well being
Matthews’ ambassadorial position will middle on two key pillars: inspiring better feminine participation in cricket and main wellness campaigns aimed toward constructing more healthy Caribbean communities.
CPL CEO Pete Russell expressed confidence that Matthews’ affect will resonate far past the boundary.
“We’re thrilled to welcome Hayley Matthews to the CPL household on this new position,” Russell mentioned. “Hayley’s influence on the worldwide stage has been nothing wanting inspirational. Her presence won’t solely elevate the visibility of girls’s cricket, however may also guarantee CPL continues to be a fan-centric and inclusive event for everybody.”
Matthews: “It’s an honor”
For Matthews, the chance represents greater than private recognition—it’s a platform to form the way forward for the game and empower the subsequent technology.
“It’s an honor to hitch CPL as an envoy and assist form the way forward for cricket within the area,” Matthews mentioned. “I’m keen about giving extra ladies the prospect to play and benefit from the recreation, and I’m excited to make use of this platform to advertise more healthy, extra energetic lives throughout our communities.”
Greater than a recreation
The appointment of Matthews displays a broader shift in regional cricket—a deliberate effort to make the game extra inclusive, seen, and impactful. Her twin give attention to sport and societal well-being embodies a progressive imaginative and prescient for what cricket within the Caribbean can characterize.
Together with her charisma, professionalism, and unmatched ardour for the sport, Matthews now steps right into a transformative position—one that might form not simply the CPL, however the very tradition of Caribbean cricket for years to return.
