Secretary-Normal of the Caribbean Tourism Group (CTO) Dona Regis-Prosper has welcomed 2024 by recognizing January because the group’s thirty fifth anniversary and alluring regional tourism stakeholders to hitch the CTO in a yearlong journey of celebrating the wealthy tapestry of cultures, landscapes and experiences that outline the Caribbean.
Introducing the CTO’s theme for this yr, “Connecting the Globe, Celebrating Variety”, Regis-Prosper defined that it underscores the CTO’s dedication to inclusivity, cultural trade, and sustainable tourism practices. “This can be a name to embrace the individuality of every vacation spot whereas recognizing the shared thread that binds us collectively as one vibrant and numerous Caribbean household,” she said.
The Secretary-Normal mirrored on the resilience and restoration of the Caribbean tourism sector in 2023, acknowledging the challenges confronted and the collective power demonstrated. “Our Caribbean tourism sector demonstrated outstanding power and flexibility within the face of challenges and uncertainties,” she famous, including, “We persevered, labored collectively, and welcomed guests again to our lovely locations.”
Regis-Prosper highlighted the profitable reintroduction of hallmark CTO occasions, together with Caribbean Week in New York and the State of the Tourism Business Convention (SOTIC), and the revitalization of tourism choices within the area, “guaranteeing the protection and satisfaction of all who selected to expertise the magic of the Caribbean.”
The Secretary-Normal additionally famous the strides made by members in sustainable tourism, and the CTO’s ongoing concentrate on efficient communication. She emphasised the essential function of analysis in reimagining Caribbean tourism and positioning the CTO as a number one analysis authority within the discipline.
She underscored the significance of the area internet hosting the 2024 ICC Males’s T20 World Cup in June, describing the match as a possibility to showcase the area’s hospitality, cultural richness, and sporting prowess to the worldwide neighborhood.
The tourism govt invited stakeholders to hitch the CTO in its endeavors to advertise the area, expressing eagerness to interact with business officers at upcoming CTO occasions such because the Caribbean Convention on Sustainable Tourism Growth, April 22-24, 2024, in Grenada.
The 25-member intergovernmental group’s priorities for the brand new yr embody sustainable tourism, membership companies, communication and market engagement, analysis, and the revitalization of the CTO.
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