BRIDGETOWN, Barbados, CMC -The Barbados-based Caribbean Tourism Group (CTO) says it should stage a landmark two-day coaching occasion centered on airline route growth for regional tourism leaders.
It mentioned the February 20-21 occasion at its headquarters shall be in partnership with Airport Technique & Advertising and marketing (ASM).
“By collaborating with ASM, part of Informa’s Aviation Week Community and a serious worldwide authority in international route growth, we’re bringing collectively the very best within the subject to offer an unparalleled studying expertise for our tourism leaders,” mentioned CTO Secretary Normal, Dona Regis-Prosper.
She mentioned the “Aviation Advertising and marketing, Incentives & Negotiation” program marks a major milestone within the inter-governmental group’s efforts to strengthen aerial highways to and from the area.
The CTO mentioned that the occasion is geared in the direction of high-level tourism professionals, together with tourism ministers, administrators of tourism, chief govt officers, and different senior officers, providing in-depth data and sensible expertise in essential areas similar to efficient aviation advertising plans, profitable incentive methods, negotiation strategies for brand spanking new airline routes, and the basics of route growth.
It mentioned the coaching is predicted to attract important consideration from business leaders seeking to acquire an edge in aviation as a consequence of its interactive strategy, intimate, centered studying atmosphere, and alternative for networking and exchanging concepts.
“The collaboration between CTO and ASM, a pacesetter in aviation technique and advertising and founding father of the famend Routes occasions, is a strategic transfer to bolster the Caribbean’s place within the worldwide aviation market.
“Because the Caribbean continues to evolve as a key participant within the international tourism business, coaching, and networking occasions are essential for staying forward in an more and more aggressive subject,” the Secretary-Normal mentioned, urging stakeholders “to grab this distinctive alternative to raise their experience associated to airline route growth and reshape their aviation methods”.
The managing director of Technique and Consulting for Aviation Week Community, David Stroud, mentioned airline negotiations and route assist mechanisms had turn into such a necessary a part of air service growth, “and this course will present delegates with the understanding and the strategies required to return to new agreements with airways that can assist bolster the airlift of the Caribbean.”
The coaching session precedes Routes Americas 2024, the main air service growth occasion within the Americas, scheduled to be held in Bogota, Colombia, from March 19 to 21.
“This key business gathering will deliver collectively senior professionals from airways, airports, and locations, providing an environment friendly platform for constructing high-value relationships with key air service growth decision-makers from throughout the area and past,” the CTO added.
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