Reggae singer Buju Banton.
Photograph by Shawn Theodore, file
Buju Banton, the legendary GRAMMY Award successful reggae artist, has unveiled the primary visible for his single “Coconut Wata (Sip)” from his extremely acclaimed album “Born For Greatness,” directed by Jay Will.
“The colourful and infectious dancehall observe encourages listeners to remain constructive and resilient within the face of challenges and negativity,” Jamaican leisure publicist Ronnie Tomlinson instructed Caribbean Life.
The Brooklyn resident stated “Coconut Wata (Sip)” symbolizes taking a “momentary break from the stresses and negativity of life, specializing in the easy pleasures that convey pleasure and tranquility.”
With lyrics comparable to “Whereas we a sip coconut water/Nicely them jus a visit/ We glance on them and see/ How them ship Jus a dip,” Buju Banton affords an empowering message of discovering interior peace and happiness.
Collaborating with the 100 Coconuts model for the “Coconut Wata (Sip)” video, Tomlinson, chief government officer of the New York-based Destine Media, stated Buju Banton and the model “intention to advertise authenticity and have fun the refreshing purity of coconut water in addition to the preserve it actual message conveyed throughput the tune.
“The video showcases picturesque scenes of sandy seashores, towering cliffs, and hidden rivers, completely capturing the essence of the tune’s scorching summer time vibe,” she stated.
Since its launch in September, Tomlinson stated “Born For Greatness” has “struck a chord with followers and critics alike.”
Receiving rave evaluations from esteemed publications comparable to RollingStone, she stated “Buju Banton and Victoria Monet Physique Touching Physique transcends time”.
“The album has confirmed as soon as once more Buju Banton’s unparalleled brilliance within the reggae and dancehall genres,” Tomlinson stated.
With tens of millions of streams and YouTube views, she stated “Born For Greatness” has “solidified its place as one of many standout initiatives in Buju Banton’s illustrious profession.”
“Born For Greatness” follows Buju Banton’s critically acclaimed album “Upside Down 2020,” which secured a GRAMMY® nomination for “Finest Reggae Album” in 2020.
Garnering reward from publications like The Guardian and Rolling Stone, “Upside Down 2020” highlighted Buju Banton’s creative development and continued relevance.
