The Grenada Tourism Authority (GTA) has formally launched its “Spice Isle Summer time: Pure Offers, Pure Vibes” marketing campaign, a seasonal push aimed toward engaging vacationers from the U.S. Northeast with unique promotions and journey perks. Working from July 1 by way of September 30, 2025, the marketing campaign consists of discounted JetBlue flights from New York to Grenada and a “Keep 7, Pay for six” lodging supply throughout a number of companion properties.
The initiative is designed to attraction to each returning guests and first-time vacationers seeking to expertise Grenada’s distinctive mix of pure magnificence, vibrant power, and relaxed Caribbean appeal.
“Our objective is to drive incremental summer time bookings by providing actual worth to travellers whereas additionally creating tangible advantages for our native lodging companions,” mentioned Tornia Charles, Director of Gross sales and Advertising on the Grenada Tourism Authority. “We’ve strategically positioned this marketing campaign to attraction not solely to spontaneous summer time travellers, but additionally to these seeking fewer crowds and decrease lodging charges, that are usually anticipated through the month of September.”
Taking part properties within the “Keep 7, Pay for six” promotion cater to a variety of budgets and preferences, from boutique villas to full-service resorts. The record consists of:
“This marketing campaign represents a strategic effort to boost Grenada’s visibility as a premier Caribbean vacation spot through the summer time journey season,” mentioned Stacey Liburd, CEO of the Grenada Tourism Authority. “It’s a celebration of group and connection. By partnering with a various cross-section of our hospitality business, we’re not solely delivering compelling presents but additionally highlighting the spirit, sophistication and soul of Grenada.”
The marketing campaign is a part of the GTA’s broader mission to spice up tourism arrivals, assist the native hospitality sector, and reinforce Grenada’s fame as a high Caribbean vacation spot for leisure, tradition, and rejuvenation.