Dona Regis-Prosper, Caribbean Tourism Group, Secretary Basic and Chief Government Officer speaks through the launch.
Photograph courtesy Britt Pigat/Caribbean Journey & Excursions
The way forward for Caribbean tourism was on full show throughout “Passage to Paradise,” a high-profile media occasion hosted by Breeze Travel Solutions as a part of Caribbean Week New York. The occasion in New York showcased cutting-edge applied sciences and strategic partnerships to revolutionize journey all through the Caribbean area.
A spotlight of the gathering was the official launch of Caribbean Journey & Excursions (CTT), an built-in reserving platform designed to streamline inter-island journey by offering centralized entry to flights, ferries, inns, excursions, and genuine cultural experiences. The platform addresses long-standing challenges related to fragmented journey planning within the area, providing vacationers a seamless, one-stop resolution.
“We didn’t simply wish to clear up issues — we needed to boost the bar for what journey throughout the Caribbean can appear like,” mentioned Casey Davy, CEO of Breeze Journey Options. “With CTT, we’re giving vacationers one centralized place to dream, plan, and guide their preferrred getaway whereas guaranteeing native suppliers and communities are central to the expertise.”
The occasion featured immersive digital actuality (VR) experiences that transported attendees to iconic Caribbean locations, together with Tobago’s pristine seashores, St. Lucia’s Carnival, Grenada’s waterfalls, and crusing adventures by means of the Grenadines. These VR demonstrations spotlight Breeze’s “next-generation tourism know-how,” complemented by an AI journey assistant and skilled concierge service designed to offer real-time, personalised journey planning.
Including to the platform’s cultural depth, Breeze introduced the launch of its flagship Culinary Ambassador Program, spearheaded by acclaimed Caribbean chef and entrepreneur Paul Griffith. Famend for his work with celebrities akin to Lil Wayne, Lenny Kravitz, and the Miami Warmth, Griffith will collaborate with native cooks throughout the Caribbean to develop culinary retreats and immersive eating experiences.
“With my very own cultural roots going again to Barbados, I am thrilled to hitch CTT’s Culinary Ambassador Program to provide vacationers an genuine style of the tradition and delicacies islanders know and love,” Griffith remarked. “Vacationers can count on elevated eating experiences deeply rooted in group and heritage.”
Vacationers using the CTT platform can choose culinary-themed itineraries, together with chef-led dinners, meals excursions, and farm-to-table experiences co-created with native cooks and producers.
Breeze additionally unveiled new developments in partnerships with Mastercard and Extremely Group. These partnerships will present unique Caribbean experiences by means of Mastercard’s international way of life platform, Priceless.com. These choices will embrace VIP transfers, curated heritage excursions, and entry to Caribbean festivals, out there completely to Mastercard cardholders.
“This isn’t about luxurious for luxurious’s sake,” Davy emphasised. “It’s about making genuine, culturally wealthy journey extra accessible and fascinating to discerning international vacationers whereas placing Caribbean individuals and locations on the middle of that narrative.”
Moreover, Breeze has teamed up with the Jamaica Vacationer Board (JTB) to develop a customized reserving engine aligned with JTB’s influencer advertising and marketing technique. The device permits content material creators to co-develop and promote journey packages whereas providing efficiency monitoring for the board.
“Solely telling the story is nice, however Breeze Journey goes past that to supply us the power to transform shopper curiosity into bookings in real-time, which is important,” mentioned Kristopher DaCosta, advertising and marketing supervisor on the JTB.
Breeze additionally launched its Neighborhood Digitization Growth initiative, which goals to equip native distributors — tour guides, artisans, and wellness practitioners — with digital instruments and coaching to take part successfully within the evolving journey financial system. All distributors featured on the CTT platform endure thorough vetting to make sure high quality and security requirements.
“We empower vacationers to speculate immediately into communities that profit most from their financial affect,” Davy mentioned. “With CTT, reserving a personal steelpan lesson or a herbalist-led nature stroll will likely be simply as straightforward as reserving a flight.”
With the platform now reside, Breeze Journey Options is positioning Caribbean Journey & Excursions as a catalyst for innovation in Caribbean tourism and a mannequin for culturally immersive, technology-driven journey experiences worldwide.
