NEW YORK – Having labored for years with corporations specializing in Jamaica’s leisure business, it was solely a matter of time earlier than Lyndon Taylor began his personal firm. On July 19, he launched Lyndon Taylor and Associates in New York Metropolis.
Described as a “boutique public relations agency”, Taylor stated its focus might be to ship “revolutionary and artistic PR options tailor-made to assist companies and people obtain substantial development.”
The Jamaican beforehand labored for 17 years in New York with big public relations/advertising and marketing firm Finn Companions. He instructed South Florida Caribbean Information that his media experience has helped negotiate offers involving main purchasers.
Lyndon Taylor
“Whereas I’m Jamaican, I’ve had the chance to stay in the UK and the US, so the company is not going to be restricted in its outreach. We might be specializing in the final market and might be devoted to serving a big selection of purchasers, together with startups trying to set up their model presence, established companies searching for to boost their market visibility and people aiming to raise their private model,” he stated.
Lyndon Taylor lower his tooth as a journalist working on the Jamaica Information Service (JIS), the federal government communications company in his native Kingston. He credit his years there for serving to him safe complete protection for main purchasers in publications such because the New York Occasions and USA In the present day.
It’s that experience Taylor will name on for his fledgling firm to make inroads in a aggressive market which incorporates the expansive Jamaican Diaspora.
“Given our expertise, the Diaspora might be a spotlight however we is not going to be restricted or constrained. So for these companies searching for to achieve this viewers, we’ve got the experience,” he stated.
Taylor attended St. George’s Faculty, one in every of Jamaica’s main secondary colleges which was based by Spanish Jesuits in 1850 in Kingston.
His profession in communications was formalized by a submit graduate diploma in broadcast journalism and a masters in journalism from the College of Westminster in London. Taylor additionally earned an MBA in Media Administration from Metropolitan Faculty of New York.