ST. GEORGE’S, Grenada, CMC—Grenada’s Prime Minister Dickon Mitchell Monday referred to as for the inclusion of extra stakeholders within the area’s tourism business, warning that failure to take action may critically hamper its improvement.
Addressing the opening of the Caribbean Tourism Group’s (CTO) Caribbean Sustainable Tourism Convention (STC 2024), hosted by the CTO in partnership with the Grenada Tourism Authority (GTA), Mitchell instructed delegates that any dialogue on sustainable tourism must think about the partnerships with the varied stakeholders.
“We can not maintain ourselves,” stated Mitchell, informing the convention that whereas he had ready a speech for the occasion, he wouldn’t ship it.
“So it implies that when we’ve our conversations, you in all probability need to be a little bit extra inclusive and invite the farmers, the fishermen, the availability chain individuals to assist maintain this tourism business. Which is our crown jewel within the Caribbean”. Watch video
Mitchell warned that failure to take action would lead to a few issues, together with “these individuals are not going to defend the tourism sector, and it additionally makes it simpler for the politician to not defend it.”
He instructed the convention that, having labored for a number of resorts previously, he shared a view of the sector: “It was pampered, handled exceptionally nicely, and primarily handled our individuals by rewarding them with low-paying unskilled work.
“There may be some component of that. And so, in Grenada’s case, there was a deliberate public schooling marketing campaign as soon as upon a time when tourism was everybody’s enterprise. And the query is why we had to try this.
“Individuals didn’t consider that tourism was all people’s enterprise. They didn’t suppose tourism was good for them or the nation. We have now come a good distance from that, and the common Grenadian and Caribbean particular person accepts and understands the significance of tourism.
Nonetheless, Mitchell stated the tourism business “must do a greater job of creating certain that it integrates, connects with, helps, encourages different sectors of society that have to develop as rapidly as tourism has grown to make sure that tourism stays sustainable.”
He stated that in Grenada, for instance, the federal government is beneath “extreme stress” to chill out the principles and the concessions for the duties we pay to get the meals the resorts want into the island.
“A lot of our hoteliers will inform you it’s tough to get the kind of meals in portions and high quality they should maintain and stay aggressive. But when the one resolution is to import all of the meals, I assure that tourism won’t be sustained. I believe we all know that, and subsequently, we owe it to ourselves, our farmers, our fishermen, our agro-processors…to assist them be a part of the answer to make our meals extra sustainable and more healthy…”.
“So if we’re speaking partnerships, allow us to transcend having a room the place we’re speaking to ourselves and that we converse to the individuals who may help us with that partnership,” he stated, referring to the truth that there’s additionally a necessity for unity in coping with different points within the sector, together with the supply of an enough provide of water and coping with the issues related to mosquitoes.
He stated within the Caribbean, many of the water now comes from desalination vegetation, “however the actuality is …we’ve not deliberate for the expansion in tourism by making certain that we spend money on water conservation and “the sensible use of water, in recycling using water, and so on., and so on., and so on..”
The CTO stated that STC 2024, centered across the theme of The 5 Ps—Individuals, Planet, Prosperity, Function, and Partnership—goals to deal with urgent points dealing with the Caribbean tourism business and foster collaboration amongst stakeholders to advertise sustainable improvement.
“The convention is poised to ship impactful discussions and initiatives to drive optimistic change inside the area’s tourism sector.”
In his handle to the opening ceremony, Adam Stewart, government chairman of Sandals Resorts Worldwide, acknowledged that the principle drawback dealing with the tourism business within the area is knowing guests who signify a unique technology than previously.

“There are multitudes of generations at any given time in any section of tourism…and the magic is to determine how you can get them to come back right here constantly and on an ongoing foundation and to widen that web of inclusivity,” stated Stewart, who can be the ATL Group President and the Sandals Basis.
“Prospects don’t owe us something. They don’t have the loyalty of the previous explorers; they’ve the web to information them with out ever leaving their rooms,” Stewart stated, noting that probably the most highly effective theme of the convention is partnership.
“Essentially the most highly effective a part of the 5 Ps is partnership. The general public sector has a task, and the non-public sector has a task to the diploma to which these two issues come collectively to find out your features and your future,” he instructed the opening ceremony, including that there have been extra adjustments and developments in tourism globally within the final decade than there have been within the earlier 50 years.
“Our job, within the quick time I get to speak, is unity. It’s for all of us to come back collectively, stand collectively, take head on the challenges that we face, and discover a strategy to embody all people,” he stated, recalling the issues confronted by the business because of the outbreak of the coronavirus (COVID-19) pandemic.
“We as enterprise leaders and policymakers in authorities need to dig deeper; we’ve to cease being dependable or saying that is authorities or non-public sector enterprise. “The earlier we come along with the collective to say that that is our personal, that’s Caribbean enterprise, is the earlier we are going to get development,” Stewart stated.
Specializing in the necessity for coaching for employees within the tourism business, he stated there are minimal requirements that prospects won’t settle for.
“So, we’ve to arrange, even whether it is mom nature, for the arrival of the customer who has the selection to go anyplace on the planet however chooses to come back right here within the area,” he stated.
Dozens of audio system are scheduled to deal with the convention because it focuses on the important pillars which are essential for fostering a transformational and regenerative legacy beneath the theme, stated Dona Regis-Prosper, Secretary-Normal and chief government workplace of the CTO.
Obtain video – Grenada PM Dickon Mitchell-2024 Sustainable Tourism Conference
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