Jamaica has set an formidable objective of attracting greater than half 1,000,000 Canadian guests to the island by 2025, a 20 % improve over the present determine of about 400,000.
In line with the Regional Director for Canada for the Jamaica Vacationer Board, Angella Bennett, this objective is an “achievable goal,” with a number of methods already in place to attain this.
“Canada continues to extend airlift. I’m very comfortable to listen to that we are going to have three flights out of Montreal. This can be a constantly rising marketplace for us and we’re very happy with it,” Bennett mentioned.
“Additionally, we may have new companions flying to Jamaica and new tour operators trying to promote our vacation spot,” she added.
At the moment, Canada’s stopover arrivals for this yr are anticipated to outpace 2022’s determine by greater than 40 %, in accordance with Bennett.
She credited this achievement to journey brokers who nonetheless account for 70 % of Jamaica’s bookings.
Bennett expressed gratitude for the continued help of Jamaica’s tourism business, emphasizing the island’s heat hospitality and development.
“It provides me nice pleasure to return along with you this night and to say thanks for being right here in Jamaica. Thanks for leaving the very chilly Canada and to be right here within the heat sunshine of the island. Thanks a lot for your enterprise,” Bennett mentioned.
Report tourism numbers
The island thus far has seen report vacationer numbers for this yr. Stakeholders within the tourism business anticipate the island to shut out the yr with some 2.9 million stopover guests and expressed optimism of surpassing the three-million mark in stopover arrivals subsequent yr, with earnings of greater than $4.5 billion.
Final month, Minister of Tourism Ed Bartlett mentioned that the nation witnessed its most sturdy summer time season in recorded historical past. He shared that stopover guests surpassed 800,000.
He added that together with the cruise passenger figures—which is an extra 230,000—the entire variety of guests exceeded a million.
“ [We had] just a bit over 1,000,000 guests within the interval and we earned US$1.5 billion for Jamaica on this summer time, the very best and finest that we’ve had,” Bartlett mentioned.
